If you own a business start-up and want to minimize your costs It is possible to build your business website either for, or almost for free.
There are at least 3 ways you can go about this
- Build your website by using a free web hosting solution.
- Build your website by using a hosting solution that is free to use but supported by advertising i.e. they
- Build your website with almost free hosting or a free hosting trial and open source software.
There are quite a few website building packages that allow you create your website for free such as Yola and Moonfruit. The provide you with a free website builder, free hosting and templates or designs you can use. In some cases, while website hosting is free, you may need to pay for your website name (domain) if you want an independent website rather than a derived one e.g. if you want joebloggs.com rather than joebloggs.mywebsitebhost.com.
In other cases the free package you get is branded i.e. the hosts logo and branding must remain in place as a permanent feature of your site. As a business, you may not want this as you probably don’t want your customers to know you are using a free service if you want to appear professional. It could imply you want your clients to pay for your services or products but are not ready to invest your own money in providing them with quality service.
The reason many of these systems are free is because they limit the number of features of facilities you can access on your website such as how much space is available for your files, how big a file you can upload, the number of sites you can host, the number and quality of designs you can access and the degree of support you are offered by the vendor. Usually, the plan is that as your business and website grow you will opt to move from a free package to a paid premium one with more useful features.
Some website builders offer you a website that is not restricted in these ways. In these cases they may recoup the cost of providing you with website hosting by placing advertisements on your website that they control. Since you have no control over what is advertised on your website, these adverts could easily be ones for your competitors, or could be advertising products that you don’t want shown on your website such as smoking aids on an anti-smoking site, you will need to consider carefully before opting for this solution.
The final solution if you’re seeking to build a free website is Open Source Software on cheap of trial hosting packages. Now, what on earth does all that mean? Open source software is software developed by groups of software developers, experts or sometimes companies and released for general use – usually for free. The fact that is free doesn’t mean that is low quality. Often, the sheer amount of expertise applied to it by so many experts results in a very high quality product regularly updated. Sometimes companies will make software free to use, but charge for support or receive royalties for plugins, or special themes, templates or designs.
In most cases open source software developers offer a simple installation routine that requires you to follow precise instructions. While some website hosts provide a wizard that makes installation semi-automatic. You will need to obtain your own website hosting which in most cases isn’t free. However, you can get fantastic hosting offers at prices such as free for 1year then $10/year subsequently making the whole package effectively free apart from the cost of your domain at anything from $5-15. This is a little harder to install and use but offers you the advantage that you retain absolute control of your domain and software. The software is commonly used and not proprietary so you can move it or easily transfer to another website host if you like.
In summary you can build a website for your business either for free or at little or no cost by using either reduced feature website hosting or by creating your website with free open source software and free website hosting.
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